Having just returned from a two week Caribbean vacation on the P&0 Azura, all I can safely say is if this Ship was marketed to the Americans there would be an outcry with the sub standard food and the lack of good customer service, poor entertainment and some serious issues with very rude staff, but rest assured it is sold to the British market, and from our experience, many of the passengers are so dedicated to this Cruise line they think its amazing, if you have no taste buds, favour Benidorm entertainment and have no idea about customer service look no further P&0are here!!!
Having said all that, this is my basic first time observation of this cruise line, having cruised with Cunard, Royal Caribbean Thomson and my favourite Holland America I feel I have enough experience to pass comment and say it how I found it to be.
We flew out of Birmingham direct to Barbados with Thomson, we could not fault any of this, our cases left us in Birmingham and the next time we saw them they were in our cabin, the transfer and embarkation was easy and very pleasant.