The official monikers of Fantasy, Ecstasy, Sensation, Fascination, Imagination, Inspiration, Paradise and Elation will be "dramatically" transformed into Carnival Fantasy, Carnival Ecstasy, Carnival Sensation, and so on. Newer ships, such as those in the line's Conquest and Spirit classes, are already named in this fashion (the Fantasy-class ships were built throughout the 1990's).
The shift in nomenclature is being planned in conjunction with the line's $250 million "Evolutions of Fun" product enhancement initiative. During each ship's scheduled dry-dock, its name as it appears on the hull, bow, stern and upper deck areas will be modified; various marketing materials, such as brochures, will also reflect the "new" name.
Following the alterations, 20 of 22 Carnival ships will feature "Carnival" in their names, with only Holiday and Celebration remaining as one-name ships. We wondered if the exclusion was indicative of the future of its two oldest vessels, but a Carnival spokesman tells us that it simply didn't make sense to re-brand these ships as they are not a part of the Fantasy class and hence not part of the "Evolutions of Fun" initiative.
This move may not affect you the reader all that much -- but for us, it was long-awaited. Over the years, the effort to maintain grammatical accuracy in the correct naming and usage of Carnival vessels has caused a great deal of undue stress. Among Cruise Critic staff, the question is a near-daily occurrence: "Carnival Elation" or "Carnival's Elation" (note the apostrophe)? Kudos to Carnival for making our lives easier!
Imagination and Inspiration will be the first to get the new enhancements and longer names; that will happen this fall. By 2009, the entire Fantasy class will be updated.
--by Dan Askin, Assistant Editor