loved the town (how could you not)but it was super crowded as it was high season. be warned, you need to give yourself plenty of time to catch the cable car down as we had over a 45 minute wait to catch the tram back down at the end of the day.
had a great tour guide with Zee. She customized the tour to our levels of interest and gave us options on shopping on what we were interested in. This allowed us to avoid the lines at Ephesus and the House of Virgin Mary from the huge tour groups. We had a great meal at a local restaurant. We just needed to tell her more our spending levels as we did go to a leather shop with ridiculously high prices for our tastes, but I'm sure there were more options if we would have set our price expectations ahead of time.