When I commented the price, one of them, a young man, said "Do you know what we call people like you? Assholes!"
To that my wife answered "I am sure that your mother would be very proud of you if she could hear you now." This resulted in another, older driver trying to be physically aggressive to her. The thing is that my wife is a National judo champion in Norway as well as in Sweden, and when she showed no fear, he stepped back.
Anyhow, we went to the top by foot. Tha drivers said it would take 3 hours up, but it didn´t: 1 hour and 15 minutes up.