It is dangerous to advertise with a fine-sounding slogan ... It's dangerous if a cruise company does not keep its marketing pledges and thus attracts its guests with empty promises of a ship. "Modern Luxury" is known to be the slogan of Celebrity Cruises, and that´s what it was from the beginning to the end of our last cruise on the Eclipse: We felt well-cared in every dimension. And then we entered the Infinity on a 10-day-'round Britain-cruise and "Modern Luxury" turned into averageness.
Personnel: no really bad experiences but hardly a staff member who cast a spell on us with his or her charm, humor, enthusiasm or lust to prepare unforgettable days on board. They all did their job, but it was far away from the extra mile that sets the average apart from "Modern Luxury".
Cabin: a adequate stateroom, plenty of storage space, decent bed, efficient cabin steward. He was doing his job, but again: Far away from what sets the average apart from "Modern Luxury". More
Ship: It took us safely and without any incident from start to end, there were bars, restaurants, entertainment, all the on-board facilities that you need. But after 13 years on the seas the vessel was far away from what the average sets apart from "Modern Luxury“: The Infinity showed her age unabashedly and indeed to almost all individual parts: the windows (rott and rusty), the chairs (nibbled), dishes (traces of 13 years of permanent use), deck chairs (rusted, dirty), sheets and towels (stains and fringes). Upon booking I confide in Celebrity that they wouldn´t dare to let a 13-year-old ship age without helping with a decent amound of "asthetic surgery" - but they did: They saved the pot of paint, the new towels, the replacement of worn plates.
You were serviced, but if you stand 20 minutes in a queue at Guest Relations, then that is far away from what sets the average apart from "Modern Luxury". And if you have to wait 20 minutes for your table at "Select Dining" and you have the wish to sip a cocktail to bridge the time in the bar next door, there is neither a cocktail menu nor someone in this bar so get it for you (unless yourself). That sets the average apart from "Modern Luxury".
Each of these small experiences and encounters is too unimportant to be mentioned, but if that is what you get again and again as the daily routine, then all of that changes from a "tiny slip" to a substantial and lasting impression that you take home. So I am brooding on the following question: Would I again pay a significant higher price for an average product (with a great marketing-promise to get „Modern Luxury“) or do I rather go to another company without that promise, as average as aforementioned company but with a much lower price? I think I have found the answer. Less
Celebrity Infinity Cruises to the British Isles & Western Europe