About Us
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Advertising Programs & Rates
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Advertising on Cruise Critic works! Our range of programs help maximize your marketing dollars and meet your goals. We want to help your business grow!
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Creative Ad Unit Rotation
- Rotate creative units including skyscrapers, half skyscrapers, leader boards and buttons throughout the Cruise Critic site
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Format
JPEG, GIF, Rich Media
File Size
Max 70k – recommended size 40K
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- Creative units and URL linking instructions must be received 5 business days prior to start date.
- All advertising on Cruise Critic is served using Dart for Publishers. Third party ad serving is accepted. No looping restrictions.
Find a Cruise Search Results Sponsorship
- Increase cruise bookings, via button placement on Find a Cruise search results when consumers search for the cruise best suited for their needs; by cruise line, destination, interests, and lifestyle
| Creative Unit |
Size |
Net CPM |
| Button |
150 x 50 |
$15 |
Cruise Deal of the Week Sponsorship
- Book Cruises! Showcase your hottest cruise deals via premiere Cruise
Critic Deal of the Week Sponsorship. Appears in Cruise Deals and Cruise Sails e-letter.
- Creative: 300 characters
- Cost: $2,000
Category Sponsorship
- Fixed creative unit placement on a targeted area of content on the Cruise Critic site
- Cost: Pricing on a program-by-program basis
Cruise Agency Awareness Program
- Perfect for the travel agent with a smaller budget to showcase their company, and promote their vacation packages and cruise specials
- Includes listing on Cruise Agency page with company logo, link to web site, and up to 100 words of copy
- Cost: $1,000 per quarter
Cruise Critic E-Letter Sponsorship
- Target 700,000+ cruise enthusiasts via the Cruise Critic electronic newsletter, which drops once per week
- Creative: Title, 5 lines of text, logo, linking URL, skyscraper ad (160x600)
- Cost: $5,000 Full List, $2,500 Half List
- Sample Newsletter
Cruise Critic HTML Stand Alone Email Blast
- Target 700,000+ Cruise Critic E-Letter subscribers with stand alone email, solely and specifically for your brand
- Cost: $20,000 Full List, $10,000 Half List
"Cruise Sails" E-Letter Sponsorship
- Target 700,000+ "Cruise Sails" subscribers
- Creative: Supply Cruise Critic five deals per week each week for one month.
- Cost: $5,000 per month
- Sample Newsletter
Sweepstakes Marketing
- Gather email addresses for future marketing efforts via an online contest on the Cruise Critic site for one month, with home page placement
- Cost: $10,000
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